With “Immer weiter”, ML Marketing proudly launches its first original documentary production – a powerful, emotional and deeply personal portrait of Austria’s Women’s National Football Team.

The four-part series goes far beyond the pitch. It tells the story of pioneers, players, and a movement that’s about much more than sport. The title – meaning “Keep Going” – reinterprets a well-known Austrian football chant (“Immer wieder… Österreich”) into a symbolic feminist call to action: Immer weiter.

From the team’s historical semifinal at EURO 2017, through the hopes and realities of EURO 2022, to the heartbreak of missing out on EURO 2025, the documentary captures key milestones and setbacks. It also looks ahead: a new generation is taking shape under head coach Alexander Schriebl.

But at the core of “Immer weiter” are stories of identity, visibility, mental strength, family planning, discrimination, and the ongoing balance between passion and profession. Featured voices include Sarah Puntigam, Marina Georgieva, Manuela Zinsberger, Eileen Campbell, and Valentina Mädl.

Visually and tonally, the series blends high-end production with intimate authenticity: archival footage meets personal diary clips, stadium roars mix with quiet living room conversations.

A milestone for us at ML Marketing: “Immer weiter” marks our very first documentary production – a passion project and a clear stand for visibility, equality, and representation in women’s sports.

Broadcast Dates: • Joyn: June 3 (Episodes 1 & 2), June 10 (Episodes 3 & 4) • ORF: Early July • PULS4: Late July